The Bull Rider
Gary Leffew is a legend in the bull-riding world, a cowboy philosopher whose teachings on positive thinking revolutionized the sport. Since founding the Gary Leffew Bull Riding School in 1969, he has mentored generations of riders, earning a world championship and seven NFR appearances along the way. His journey from dusty arenas to a title-winning career and into the glimmering lights of the entertainment world has cemented his place as a true icon of rodeo.
Now an elder statesman, Leffew stands at the crossroads of legacy and reinvention. Though the days of riding bulls are behind him, he continues to shape the sport with wisdom honed over decades. For Leffew, aging is simply another ride—one he takes with grit, grace, and the belief that every chapter is an opportunity to inspire.